About

Built by operators who've scaled brands inside the best agencies.

Ad Catalyst exists because we believe Amazon sellers deserve two things at once: senior, profit-focused PPC management, and genuine AI, not a junior account manager or a dashboard with a chatbot.

Our story

Why we started Ad Catalyst.

We spent years running Amazon ad spend inside leading agencies, and saw what frustrated sellers: opaque reporting, vanity metrics, and accounts handed to whoever was free.

So we built the opposite: senior operators, profit-first thinking, and custom AI workflows on Claude doing the heavy lifting underneath.

Ramzan Malik and Umar Shahzad, Ad Catalyst co-founders
Ramzan & Umar · Co-founders
The founders

Two PPC specialists, one standard: world-class.

Ramzan Malik

Ramzan Malik

Founder · Lahore, Pakistan

A senior Amazon advertising and PPC manager, Ramzan leads strategy and the AI side of Ad Catalyst. He's obsessed with profit-first advertising and with using Claude to give clients an edge competitors simply don't have.

Amazon PPCAI & ClaudeProfit strategy
Umar Shahzad

Umar Shahzad

Co-Founder · Amazon PPC Manager

Umar is an experienced Amazon PPC manager who has run advertising for brands inside leading agencies including Incrementum Digital and Headline. He brings deep, hands-on optimization expertise and a relentless focus on results.

Amazon PPCEx-Incrementum DigitalEx-Headline
Meet the founder

A quick intro from Ramzan.

Ramzan Malik, introduction video
What we stand for

How we work with every brand.

Profit over vanity

We optimize to your margins and total profit, not a flattering ACoS.

Transparency always

Clear scope, flat reporting, and honest answers, even when they're hard.

Seniors on your account

Experienced operators own your ads, supported by AI, never juniors learning on your spend.

Always improving

We invest continuously in our AI workflows so your account keeps getting sharper.

Let's talk about your brand.

Start with a free PPC audit, no commitment, just a clear view of what's possible.

Get your free audit
Contact us on WhatsApp